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Powerful, dynamic and forward-looking, Kia’s new concept car signals the company’s distinctive new design direction. This rear-wheel drive four-door sports sedan marries sleek and muscular proportions with a sophisticated and elegant four-seater cockpit.

“No matter from which perspective you look at it – this concept car is roaring with energy and ready for take-off,” says Peter Schreyer, Kia Motors Chief Design Officer.

“I believe the car is a strong statement from Kia: we are ready to fast forward to an all new chapter.”

Visitors to the Kia stand in hall 3.1, booth A21 will also see the world premiere of the all-new three-door Rio and a refresh of the Kia Soul.