Kia Motors Corporation has announced the expansion of its ongoing global CSR program, the ‘Green Light Project’, as it celebrated the grand opening of a new Green Light School in Helene, Mozambique last march.
The ceremony drew an attendance of 1500 local residents and dignitaries, including Mr Agostinho Trinta, National Director for Education. Key Kia figures behind the project also attended the grand opening, including Mr Mun-Yong Chung, President of Kia Middle East & Africa Regional Headquarters, and Mr Chang-Muk Choi, Kia Motors Corporation’s Head of CSR Management Team.
Since its establishment in 2012, Kia’s Green Light Project – a global social mobility program – has sought to improve the accessibility of health and education for disadvantaged youths in some of the poorest regions in the world. Kia’s latest Green Light School initiative is the first in Mozambique, and follows two years of investments in Tanzania and Malawi.
The new project is also accompanied by vehicles to support the school’s operation, including school buses and an ambulance service. The first stage of Kia’s project in Mozambique will continue until 2018. Kia expects to make a total investment of USD 14 million in the project over the next five years.
In addition to supporting the educational facility with new infrastructure, Kia plans to invest in the school itself over the next five years by providing educational materials and medical treatments, particularly antimalarial. Additional support for local officials and residents will help ensure the Green Light School’s independence in future.
Chang-Muk Choi commented, “Since 2012, Kia has invested approximately two million USD every year into its Green Light Project, and we plan to initiate two additional projects this year across Africa. Through these projects, we hope to create greater opportunities for underprivileged adults and children in these regions, and improve their quality of life as a result.”
In August this year, a number of volunteers from Kia’s global network will visit the site of Kia’s first Green Light Project, Tanzania, to participate in community service activates with local residents. Kia also plans to expand its Green Light Project into Ethiopia in the next 12 months.